The situation on paper market, prices as well as delivery conditions are of growing concern to all those who are working in the printing industry. The German Federal Press and Media Association is worried about how this movement will affect printing houses and printing products. With understanding towards suppliers, given the rising prices of raw materials and energy, logistical problems and the probably necessary but unfortunate trend of moving production capacities from graphic products to packaging production, the Germans believe that the vicious circle should not be stimulated. “If printing products are no longer delivered as agreed, the trend of online communication is increasing. It harms both producers and suppliers. “
In this situation, cooperation based on partnership is needed. Above all, that means transparent and open communication. Manufacturers should inform the following links in the chain about changes in price and delivery date in a timely manner, just as printing houses should explain the increase in prices to end customers.