The next phase of digitization

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If we go back to the period of fifteen years ago, we can recall the debates that were conducted on the subject of digital or flexo printing. At that time, such discussions were reduced to the opposition of both types of printing, each side passionately defended its position, and it was then believed that one type of printing press would forever erase the other.

Just as Djokovic and Nadal encouraged each other to progress with their rivalry, in this case, both digital and flexo printing continued to improve. As digital printers gained market share thanks to speed, ease of management and smaller runs, flexo responded by incorporating digital technology to automate job placement, increase productivity and reduce waste. Now it’s digital’s turn to rely on flexo technology.

And if it is believed that one day everything will become digital, it will be interesting to observe how the connection between flexo and digital printing will develop further.